About Project
A family-owned wholesale sign supply business that began in 1951 has made a mark for itself with its high-grade products and outstanding customer service. Even with every passing generation, this leading brand has maintained its reputation in the signs industry.
Wholesale Sign Supplier
BusinessNorth America
Location
The brand wants to be a premier wholesale sign supplier, which aligns with its legacy. Aiming to maximize business potential through digital marketing revamp.
Brief
We planned and executed digital marketing strategies, including paid marketing campaigns and SEO, to align the brand’s legacy with its online presence. By improving user engagement on the website and ads, we helped boost organic website traffic and struck a chord with prospects and customers.
List of Services Offered
- Brand awareness strategies
- Search Engine Optimization
- Paid Marketing
- Digital Marketing Services
Features
Significant Increase in Traffic
Among the various results we helped the client achieve, the brand saw an increase in monthly organic traffic. Our website audit revealed several gaps preventing visitors from reaching the site. Thus, with our right tactics, we ensured a steady increase in organic traffic by optimizing on-page, off-page, and technical changes and launching a link-building campaign.
SEO Brought Higher Organic Traffic
Our extensive keyword research with content optimization allowed for targeting only the relevant keywords that mattered to the target audience. Also, our effective SEO strategies enabled the client to generate more organic traffic from the newly optimized keywords. With rigorous testing, the client registered higher organic traffic and increased online popularity.
Reduced Monthly Cost Per Click
We eliminated wasted ad spending by fixing the high cost per click, following our expertise in paid ads. By improving the ad quality and utilizing the right channel, the client received a reduction in cost per click within a month.
Enhanced CRO Techniques Boosted Conversion Rates
We applied A/B testing, improved website usability, persuasive call-to-action elements, and other CRO techniques that resulted in a beneficial increase in Conversion Rate Optimization rates. Also, we helped the client in transforming the high bounce rate into revenue growth by guiding users to complete key actions effectively.
Technology Stack
List of Tech-stacks
Google Search Console
Google Adwords
Social Section
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