Tech Stack
- Android - Java
- Angular
- MVVM iOS - Swift MVVM
About Client
Our client is a Canadian transportation business formed in 2018. It is centered around an app that matches riders with drivers, collects fares, and pays drivers. What began as a little vision from its founder has today evolved into a firm with over 15 workers! This app is currently accessible in Ontario and will soon be available in additional provinces/territories. It is available to both Apple and Android users.
About Product
The mobile app was suffering from several issues due to shoddy programming. We resolved these issues to improve the application's performance and quality of life for its users. Our mobile app developers can help organizations streamline their app operations by identifying and fixing even the most intractable problems. Numerous improvements and new features had to be added to this ride-sharing software, and we ensured that it works well for everyone who uses it.
Driver App Does Not Have a Referral System:
Thanks to the lack of a referral option for the driver app, users had no incentive to spread the word about it, which means that a potential marketing channel is being neglected.
With our mobile app development services our team added a referral feature to the application which will provide users with points which can be redeemed for discounts.
Solution
The Challenges
Result
- Intuitive Taxi Driver NetworkMore cab drivers joined the network as a result of increased marketing, and the corporation made more money.
- Optimized User InteractionThe end effect was a more positive user experience and a higher conversion rate.
- Improved ResultsCustomers started having a more favorable impression of the app, and positive experience, all of which led to increased downloads, positive app store ratings, and ultimately, more sales.
- Increased ProfitsLess bugs means smooth functioning for the drivers. They spend lesser time accepting and finishing the ride. Hence, they are incentivized to use the application more frequently which generates more revenue for the company.