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/ Case Study · Manufacturing

Shopify Plus Migration

/ The engagement

Discover how Brainvire migrated a top U.S. label manufacturer to Shopify Plus with a custom 2D label design…

/ About the client

Premium Label SupplyPremium Label Supply

Premium Label Supply is a US-based supplier of custom and blank labels, stickers, and packaging, manufactured and shipped domestically. Its self-serve online studio lets customers pick a product, design in the browser, and order, from blank rolls to fully custom-printed labels, in minutes.

Premium Label Supply re-platformed onto Shopify Plus to modernize its storefront and scale custom-label commerce, pairing a guided product finder and an in-browser label design studio with a robust manufacturing and fulfillment backend.

/ What stood in the way

Four challenges, engineered through.

Select a challenge to see how it shaped the build.

/01Outsourced Design Dependency
/02Print Misalignment Risks
/03High-Stakes Data Migration
/04Unsupported Bulk Customization

Outsourced Design Dependency

Embedded Canva templates lacked crucial printing constraints like bleeds, safe zones, and exact die-cut boundary checks.

Print Misalignment Risks

Screen-centered designs shifted on physical paper feeds, causing layout offsets and driving up costly reprint requests.

High-Stakes Data Migration

Migrating years of historical orders, accounts, and product records required zero data loss or downtime.

Unsupported Bulk Customization

The Canva setup couldn’t process variable spreadsheet data (batch codes, asset tags), forcing manual handling.

/ Inside the build

The Shopify Plus storefront & design studio.

The label experience customers use every day.

Premium Label Supply Design Studio/01Design Studio
Premium Label Supply Text Tools/02Text Tools
Premium Label Supply Curved Text/03Curved Text
Premium Label Supply Layers & Labels/04Layers & Labels
Premium Label Supply Shapes & Clip-Art/05Shapes & Clip-Art
Premium Label Supply Design Tools/06Design Tools
Premium Label Supply Image Upload/07Image Upload
Premium Label Supply Product Labels/08Product Labels
Premium Label Supply Shapes/09Shapes

/ The results

What changed.

Proprietary Design OwnershipReplaced third-party embeds with an owned design tool, turning a vendor dependency into a proprietary asset.
Higher Profit MarginsDramatically slashed reprint costs and supported overhead while protecting high-margin repeat customer revenue.
Protected Revenue EquitySafeguarded historical order data and SEO rankings while unifying B2B and D2C sales on a single storefront.
3,000-Label Bulk OrdersVariable orders up to 3,000 unique labels now run fully online, eliminating manual typesetting and offline handling.

/ Technology stack

ReactJsFabric JSshopify liquidJavaScriptHTML5CSS 3CanvasPythonNodeJSShopify

/ Next step

Planning a build with the same rigor?.