Industrial Tools And Equipments
BigCommerce Upgrade Boosts Customer Experience for an Industrial Equipment Supplier
About Project
This multi-generational business deals with industrial goods retailers and is a renowned name in the metalworking community, the General Services Administration (GSA), and other government purchasing resources. Leveraging its strong reputation in the industry and utilizing website optimization, the brand is constantly trying to expand its services to a wider global audience.
Industrial Tools And Equipment
BusinessNorth America
Location
Business Goal
The leading industrial applications producers aimed to provide their customers with an efficient product display and navigation to help drive quality traffic. The brand intended to deliver appealing product pages, apply or exempt accurate taxation, and optimize checkout while gaining customer satisfaction and loyalty.
Project Highlights
- BigCommerce enhancement
- Node.js environment upgrade
- Custom tax exemption implementation
- Automated SKU removal
- Design enhancements
- Enhanced website performance
Enhanced User Experience
Key Challenges
Modernizing Node.js
The previous version caused security, stability, performance, and incompatibility issues with newer libraries.
Inaccurate Validation
The brand faced problems in accurately identifying and enforcing accurate payments and compliance.
Missing Reviews Visibility
The missing loading of available genuine reviews affected customer trust and engagement.
Automatically Remove SKUs
Needed to bulk update product modifications for removing SKUs from the product title and description.
Our Solutions
Iterative Upgrade To Node 18
We comprehensively reviewed the existing Node.js setup to identify potential upgrade issues. A thorough theme compatibility analysis ensured the brand website theme was up-to-date. All required libraries and dependencies were ensured to meet Node 18 requirements. Upgrading Node 18 in stages with post-upgrade testing delivered seamless functionality.
Implemented Validation For Taxation
We updated and modified the script to fix the current conflicts with custom checkout. We also conducted end-to-end testing to confirm that eligible users were correctly validated and exempted from paying taxes during checkout. We ensured the script was updated extensively to verify its accuracy and functionality.
Accurately Loading Product Reviews
In coordination with the Skeepers’ support team, we gathered all the information to work on the product review ratings issue. The team implemented the new widget script provided by Skeepers, ensuring it was correctly integrated into the theme. We then verified that the reviews loaded correctly on the product detail pages by performing extensive testing.
Bulk Updation Of Title and Descriptions
The team went all-in to develop an innovative custom script development utilizing API calls to identify and retrieve products within the specified catalog. After the bulk updates of SKUs from product titles and descriptions, we followed up with thorough testing without affecting other
product information.
Our Approach
Armed with the knowledge and experience of several large-scale website development enhancements, we planned to thoroughly analyze and implement the necessary changes.
Analysis
Enhancement
Integration
Testing
Technology Stack
Front end
HTML5
CSS 3
JavaScript
SAAS
Back end
HTML5
CSS 3
JavaScript
SAAS
Server
HTML5
CSS 3
JavaScript
SAAS
Database
HTML5
CSS 3
JavaScript
SAAS
Cloud / AWS
HTML5
CSS 3
JavaScript
SAAS
Project Management
HTML5
CSS 3
JavaScript
SAAS
Third-party
HTML5
CSS 3
JavaScript
SAAS
Payment gateway
HTML5
CSS 3
JavaScript
SAAS
Security
HTML5
CSS 3
JavaScript
SAAS
Analytics and monitoring
HTML5
CSS 3
JavaScript
SAAS
Key Results
Enhanced System Security
The brand reported faster load times and a secured system by implementing the latest updates.Accurate Tax Exemption
Implementing the revised script led to validating and exempting users from paying taxes at checkout.Improved User Experience
We contributed to an interactive and informative shopping environment by enabling reviews.Better Catalog Presentation
The brand received an enhanced catalog presentation by removing SKUs from titles and descriptions.
Enhance your user experience with BigCommerce!
Build trust with appealing product descriptions, reviews, and an interactive product catalog.