What did Brainvire deliver for Malaysia-based Sports and Fitness Retailer?

Brainvire finalized the project scope conducting after multiple brainstorming sessions with the client. The Magento web platform promises an exceptional shopping experience for digital buyers.

What results did the Malaysia-based Sports and Fitness Retailer project achieve?

Boost in Sales; Mobile-Responsive Website; Sale of Shoes With Multiple Variants.

What industry does the Malaysia-based Sports and Fitness Retailer case study cover?

Retail. Browse more Retail work in the Brainvire case study library.

Home / Case Studies / Malaysia-based Sports and Fitness Retailer

/ Case Study · Retail

A Magento Store for Sports and Fitness. Online Sales Up 29 Percent.

/ The engagement

A Magento E-commerce Platform for a Sports Retailer.

A Malaysia-based leader in premium sports and fitness equipment, carrying brands such as Adidas and Birkenstock, wanted a stronger online store. Brainvire built a Magento platform with easy search and instant checkout, integrated last-mile delivery, CyberSource secure payments, Metrilo analytics, and Data8 address verification, and online sales improved by 29 percent.

Magento PlatformLast Mile DeliveryCyberSource PaymentsData8 Verification

29%Online sales lift

MagentoE-commerce

CyberSourceSecure payments

Data8Address checks

/ About the client

Malaysia-based Sports and Fitness Retailer

Backed by a strong science and innovation foundation, the client is a leading retailer of premium sports and fitness equipment across many countries. It understands the human benefits of health and wellness and helps individuals set and reach realistic fitness goals, offering the best equipment from brands like Adidas and Birkenstock.

Brainvire finalized the project scope after multiple sessions with the client. The Magento web platform gives digital buyers an exceptional shopping experience, with easy product search, instant checkout, last-mile delivery, and Data8 verification of customer address, phone, and email at the backend.

/ The approach

Design, architecture, and features, shipped as one program.

/01Delivery

Last mile linked

Faster delivery needed a shipping partner, so the team integrated the platform with a last-mile delivery service through an API.

/02Payments

Secured channel

Every payment had to run through a secure channel, so the store integrated CyberSource for credit-card processing over an API.

/03Analytics

Data organized

Well-organized customer data drives e-commerce, so the team integrated the Metrilo analytics platform through a custom API.

/04Verification

Checked before shipping

Customer data had to be checked before orders moved on, so Data8 verifies the customer's address at the backend.

/ What stood in the way

Four problems, solved without a maintenance window.

Select a challenge to see how it shaped the build.

/01 Last mile delivery integration →

/02 A secure payment gateway →

/03 Advanced analytics →

/04 Verification of customer data →

Last mile delivery integration

The store had to connect with a third-party shipping provider for faster delivery. Brainvire integrated the system with last-mile delivery through an API, so shipments reach customers on time.

A secure payment gateway

The client wanted all payments processed through a secure channel. Brainvire integrated the website with CyberSource, a credit-card payment management company, using an API.

Advanced analytics

Analysis of well-organized customer data is important in e-commerce. The team integrated the online store with the Metrilo analytics platform through a custom API.

Verification of customer data

Customer data had to be cross-checked before orders were processed. Brainvire integrated the Magento website with Data8 to verify each customer's address.

/ Product screens