About

This North American enterprise has over 80 years of heritage in the diamond and Jewellery industry. They are the first preference for bridal jewelry and have a couple of stores in this region. The company wanted a digital solution for jewelry business and hence reached out to Brainvire for a modern solution.

Project Highlights

We have crafted a customized marketplace for the diamond brand to unify customers and diamond suppliers, distributors, sellers, retailers, and buyers. We developed a mobile app and marketplace to exhibit diamonds to a large array of customers. The marketplace allows suppliers to add their diamonds to the platform and put them for sale.

The Challenges

  • Separate access:
    The marketplace is accessible to different representatives such as retailers, suppliers, and others. The company wanted to provide smooth access to each party.
  • Standardized data format:
    Every user recorded data in a different format which made it difficult to trace data.
  • Automated inventory:
    The Diamond firm failed to bridge the gap between offline and online stock inventory.
  • Increased customer reach:
    Earlier, the client could reach only its restrictive loyal customer base.

Tech Stack

  • Tech stack related technology logos

    ionic

  • Tech stack related technology logos

    MongoDB

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    Angular

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    Google Maps API

  • Tech stack related technology logos

    NodeJS

Result

  • Customized user journey

    This exceptional marketplace allowed the diamond fore-runner to provide tailored user journeys to a wide array of customers.
  • Marketplace concept

    With the entry of different sellers, the company can earn a commission for all the sales that they make. This marketplace concept brings additional income to the company.
  • Suitable for all devices

    Customers and diamond representatives can access this marketplace and mobile app from smartphones, mobile browsers, tablet browsers, and also desktop.
  • Use local currency

    The app and marketplace enable secure and easy online payments in user currency. The user no longer has to worry about conversion rates and eliminates currency confusion.
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