Home / Case Studies / Cashback Shopping Platform

/ Case Study · Retail

Online Savings Made Easy Across 1000+ Retail Brands. A Website and a Chrome Extension.

/ The engagement

Cashback, Coupons, and an E-wallet, Automated at Checkout.

A website and Chrome extension that automate cashback at checkout, alert users to retailer discounts, and let them buy and apply gift cards, with Google and Facebook login, a refer and earn program, an e-wallet, and affiliate marketing.

Chrome ExtensionAffiliate PartnersE-walletAuto-Apply Coupons
1000+Retail brands
AutoCashback at checkout
E-walletFor cashback
ReferAnd earn

/ About the client

Cashback Shopping Platform

The client is a group of popular entrepreneurs who have transformed online shopping through past ventures known to attract buyers and boost sales. They partnered with Brainvire to build a unique website and an exclusive Chrome extension that help people save more money online.

The application automates the cashback process during checkout, alerts users to discount cards from different retailers, and lets them buy and apply gift cards before payment. A refer and earn program, an e-wallet for cashback, and affiliate marketing round out the platform.

/ The approach

Design, architecture, and features, shipped as one program.

/01Affiliates

Offers that earn

Multiple reputed affiliate partners are integrated with the website and extension, so users earn a commission when they purchase through those links.

/02E-wallet

Cashback in sync

Timely notifications surface cashback offers, and the system is synchronized with the e-wallet so users receive the cashback amount cleanly.

/03Gift Cards

Redeem the balance

A mechanism lets users redeem their cashback by purchasing different gift cards from the system whenever they choose.

/04Checkout

Coupons applied for you

An algorithm auto-applies the relevant coupons during store checkout and returns the maximum savings on each purchase.

/ What stood in the way

Four problems, solved without a maintenance window.

Select a challenge to see how it shaped the build.

/01 Affiliate partner integration
/02 Cashback offers and e-wallet
/03 Redemption from gift cards
/04 Auto-apply coupons at checkout

Affiliate partner integration

The client wanted reputed affiliate channels for relevant offers. We integrated multiple affiliate partners with the website and extension so users earn on their purchases.

Cashback offers and e-wallet

The platform had to notify users of cashback and credit it to their wallet. We built timely notifications and synced the system with the e-wallet.

Redemption from gift cards

Users needed a way to spend their cashback balance. We built a mechanism to redeem it by purchasing different gift cards from the system.

Auto-apply coupons at checkout

The extension had to auto-apply coupons at checkout. We built an algorithm that applies the relevant coupons and delivers the maximum savings.

/ Product screens

The delivered experience.

The interface people actually use.

Cashback Shopping Platform delivered interface, screen 1/01Home
Cashback Shopping Platform delivered interface, screen 2/02Deals
Cashback Shopping Platform delivered interface, screen 3/03Chrome Extension
Cashback Shopping Platform delivered interface, screen 4/04Cashback
Cashback Shopping Platform delivered interface, screen 5/05E-wallet
Cashback Shopping Platform delivered interface, screen 6/06Gift Cards
Cashback Shopping Platform delivered interface, screen 7/07Refer & Earn
Cashback Shopping Platform delivered interface, screen 8/08Affiliates
Cashback Shopping Platform delivered interface, screen 9/09Checkout

/ The results

What changed, in numbers.

Faster E-wallet cashback Users get their cashback faster through the e-wallet functionality.
On the go Savings The extension and website keep users updated on the latest deals, cashback, and coupons while they browse online stores.
Automatic Cashback and coupons The extension's algorithms apply the best coupons and cashback at checkout, helping users save more.
Instant Cashback redemption Users redeem cashback easily through gift cards, which enhances the overall purchase experience.

/ Next step

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