US’ Biggest Online Coupon Platform Earns Good Revenues From Chrome Extension

Tech Stack

CSS 3
Google Chrome
HTML5
JavaScript
jQuery
MySQL

About Client

The client is the USA based, well-known online coupon portal. The portal is all about bridging a gap between the shopping stores and the users. It provides a variety of coupon codes of various ecommerce stores and the printable coupons for the physical stores. Since its inception before 12 years, the client is now one of the biggest coupon platforms in the USA with 50,000+ stores and 158,000+ offers to date. After Brainvire customized and enhanced its web application, the client came to Brainvire to construct its chrome extension.

About Product

Brainvire successfully created and integrated chrome extension for the coupon platform, which works as a coupon provider tool when a user browses a merchant’s website. For example, if a user has downloaded this extension in the browser and tries to explore XYZ.com website, the extension will fetch all the offers available for that website in a list format in a small window and display them to the user. Plus, it automatically applies the coupons on cart’s page. Moreover, if the specific website is not registered with the extension, it doesn’t display its offers at all. Each offer is displayed as per the given terms and conditions such as cashback offers, warranty offers, coupon codes etc. which can vary vendor to vendor. To avail the cashback, the extension is integrated with the e-wallet system. The users can get the cash back in e-wallet after the successful purchase of the product.

before

The Challenges

before-ring

Extension should get automatically enabled once user visits vendor’s website

Challenge: Extension should get automatically enabled once user visits vendor’s website

By applying some technical features and well-engineered logic, finally, Brainvire’s efficient developers crafted a chrome extension which automatically turns on when the user opens merchant’s website. Brainvire’s QA professionals tested this chrome extension on all Windows versions to ensure bug-free implementation of chrome extension.

Solution

The Challenges

A feedback system when coupon codes are not working

There can be the situation where a merchant’s website doesn’t accept the coupon code. In case of such invalid coupon code scenario, a robust error handling mechanism is needed with a proper feedback system.

Brainvire’s experienced development team crafted a special error handling module with proper exception handling mechanism. For the cases where invalid coupon codes which merchant’s website doesn’t accept, there opens a small feedback where the client provides detailed information of the experience related to the invalid codes or in case extension is not working.

A feedback system when coupon codes are not working

Extension should get automatically enabled once user visits vendor’s website

Challenge: Extension should get automatically enabled once user visits vendor’s website

By applying some technical features and well-engineered logic, finally, Brainvire’s efficient developers crafted a chrome extension which automatically turns on when the user opens merchant’s website. Brainvire’s QA professionals tested this chrome extension on all Windows versions to ensure bug-free implementation of chrome extension.

Fetching all the offers of vendor website and applying them on shopping cart’s page

The extension was required to fetch all the offers available with promo codes such as discounts, warranty offers, cash-backs etc. from the merchant’s website. In addition to that, the extension automatically applies the relevant promo codes on the carts page.

Brainvire’s development team designed a well-architected module that integrates with the merchant website’s API and fetches all the offer data. This well-integrated system keeps the data and applies the all the relevant coupon codes at the shopping cart’s page.

Fetching all the offers of vendor website and applying them on shopping cart’s page

Cashback system Integration with extension

For coupons which offer cashback, there was a complication of how to integrate the cashback system with the extension. There needed a robust system which can act as a bridge between users and the website.

As per the client’s requirements, an integration with e-wallet system was highly required for cashbacks. Cashback systems require the user to login into their system, a post which extension automatically identifies the user and allow them to activate the cash back in the extension. The system was developed in a manner that whenever a registered user purchases something from a merchant’s website which involves cash-back, the cash-back comes directly to the e-wallet (after a certain period of time) which may vary vendor to vendor.

Cashback system Integration with extension

A feedback system when coupon codes are not working

There can be the situation where a merchant’s website doesn’t accept the coupon code. In case of such invalid coupon code scenario, a robust error handling mechanism is needed with a proper feedback system.

Extension should get automatically enabled once user visits vendor’s website

Challenge: Extension should get automatically enabled once user visits vendor’s website

Fetching all the offers of vendor website and applying them on shopping cart’s page

The extension was required to fetch all the offers available with promo codes such as discounts, warranty offers, cash-backs etc. from the merchant’s website. In addition to that, the extension automatically applies the relevant promo codes on the carts page.

Cashback system Integration with extension

For coupons which offer cashback, there was a complication of how to integrate the cashback system with the extension. There needed a robust system which can act as a bridge between users and the website.

A feedback system when coupon codes are not working

There can be the situation where a merchant’s website doesn’t accept the coupon code. In case of such invalid coupon code scenario, a robust error handling mechanism is needed with a proper feedback system.

Result

Automatic coupon codes display
When a user visits the website, all the coupons are displayed automatically!
Strengthened Brand
First feature-rich website and now an extension; both strengthened the brand image
Integration to e-wallet
Cashbacks are effectively implemented with the integration of e-wallet
Increased user base and Doubled ROI
The user base and ROI were increased via two ways; a website and an extension, both together resulted in exponential business growth

Product Screens

Client Testimonials

Brainvire Infotech's efficiency and flexibility inspire confidence. The team is willing to work long hours to ensure a smooth workflow and timely communication.

Kyle Hoggatt

CEO - Couponchief

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