Tech Stack
- Forter
- Magento Enterprise
- NGINX
- Odoo
- Odoo.sh
- PHP
- PostgreSQL
- Python
About Client
The client is one of the leading and prominent authorized Canadian automobile retailers based in Toronto. It offers a wide spectrum of the highest quality performance parts, exterior, and interior accessories, wheels, and tires, light solutions, and many more, all at affordable prices In addition to that, it also sells 250 optimum quality automotive part brands across 42 product categories. It has partnered with Brainvire with an aim to streamline and enhance the customer experience to the next level.
About Product
Updating Magento and integrating a robust open-source Odoo ERP has resolved website loopholes such as 404 errors. The responsive e-commerce website has also been empowered by Artificial Intelligence-based Klevu Search, which allows various benefits like getting automatic suggestions, self-learning search, and comprehensive customization. Moreover, the implementation of the PayBright Payment Gateway has streamlined the transaction process.
The issue of 404 Errors
The e-commerce website faced an issue with 404 errors forcing customers to abandon the site.
We fixed the problem by migrating the site from Magento 1.9 to an upgraded 2.3.0 version with Oddo ERP integration.
Solution
The Challenges
Result
- Seamless Website NavigationThe website has been upgraded to a higher Magento version to provide seamless navigation and faster search results.
- Boosting the Shopping ExperienceThe Artificial Intelligence-powered Klevu search has surged shopping experience and boosted conversion rates.
- Enhanced Customer RetentionThe successful integration of gift cards and customization has increased sales, attracted new customers and retained the existing ones.
- Simplified the Transaction ProcessImplementing an advanced payment gateway system has streamlined and simplified the transaction process while making an online purchase.