Tech Stack
- Community Edition
- CSS 3
- HTML5
- jQuery
- JS
- PHP
About Client
A UAE, Dubai based client approached Brainvire to develop e-commerce multi-functional websites for various Audio Visual & IT products. The client is the prominent supplier of the various Audio visual and IT the products and holds 20 years of technical expertise in AV & IT. The main aim of the client is to widespread its product reach across multiple countries that not only creates an impact on business revenue but, also increases its visibility among millions of people. The client has already marked its presence over 4 countries and offers customized solutions to businesses/organizations in over 40 different brands. The websites are designed keeping in mind global audiences.
About Product
With progression in technology and popularity of the internet, more and more people are turning towards the web for multiple purposes. The internet is no longer an option just to find information or to connect with people on social media platforms rather it is a platform that allows people to buy and sell the products. So, in order to establish its presence over different parts of the countries, the client develop multiple e-commerce websites that give information and details regarding various Audio Visual and IT products in multiple categories. The website allow users to buy multiple products with various shipping options. The expert team of Brainvire analyzed client business pattern and developed a highly robust, scalable and interactive website using Magento and PHP language and is compatible with all the latest browsers.
Third party integration
After website launch, the server was facing a huge issue. Managing queries of thousands of customers and giving appropriate feedback was indeed difficult. In order to overcome such challenge client decided to integrate MailChimp –third party service to send bulk feedback. Customization in MailChimp made integration complex and challenging for developers.
Brainvire holds a team of best industry experienced developers that hold immense experience to resolve technical issues in a robust manner. The team overcame this challenge by changing coding structure as per MailChimp parameters and thus integrated it with the system.
Solution
The Challenges
Result
- Streamlined User ExperienceImplementation of custom theme helped business to streamline entire user experience and thereby increase conversions.
- Advanced SecurityUpdating website to the latest security patches safeguard business from malicious attacks and thereby tightens business security.
- Increased User BaseIncrease in customer satisfaction help business to enlarge its user base by 55%.
- Improved ConversionsA drastic change has been noticed in websites; improving conversion ratio from 15% to 39%.