About Project

This diamond heritage has been a part of the jewelry industry for over 80 years. They have a legacy of the bride’s first choice for bridal jewelry. This diamond hub wanted to enhance its services and tap global markets. They got in touch with Brainvire to obtain first-hand experience for digitization for diamond business and gain productive output.

Web, Mobile
Platform/OS
Diamond & Jewelry
Category

Brief

Our developers crafted an innovative and personalized marketplace for the most popular diamond brand in North America. We introduced a different set of customer-friendly features to ease customer purchase. Simultaneously, we implemented a standardized data format to make the platform user friendly for all the possible vendors and also introduced the diamonds on different apps to boost sales. In this marketplace, we also facilitated the multi-currency to ease the online payment process.

Highlights

The marketplace has an advanced web admin portal that helps the admin manage their platform end to end . This marketplace is available on all devices and this increased the client reach. This platform makes it convenient to amalgamate diamond suppliers, vendors, retailers, and purchasers. Alongside, customers obtain a reliable and smooth purchase journey.

Case Study

Features

Tailored customer journey: This unique marketplace offers made-to-order purchase journeys to each customer.

Optimal use of marketplace concept: This marketplace allows other diamond suppliers to share their diamonds as well. The company gains market commission from them.

Standard data format: Our column and value algorithm solved the data related issue which existed in the diamond industry due to use of non standardized data format by the vendors.

Efficient inventory management: We introduced an in-app tally feature so that the firm can export excel for the inventory and get updates on it.