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The Magento Extension To Optimize The Search System In The Ecommerce Store
About Client
As a major provider of dietary supplements, the client offers a wide range of health additives to its online customers spread all over the USA. Alongside that, the enterprise also offers consultation to consumers in the form of personalized dietary plans, based on an individual’s diet or health condition. It owns 30 branches located all around the USA and an eCommerce website with around a million customers.
About Product
Magento is one of the best e-commerce platforms when it comes to optimizing a large site. Plus, our developer at Brainvire ensured that the performance is further boosted with the addition of multiple extensions.
Unsatisfactory Search Interface
The old search option and its associated features could not cater fully to the needs of the customers, making it harder for them to find what they were looking for.
The Brainvire team built and implemented the Solr Search extension, a My SQL full-text search option carrying the ability to manage a lot of products along with the added skill of layered navigation filter. This sped up search results and made the searching experience user-friendly.
Solution
The Challenges
Result
- A more pleasing search interfaceCustomers can now get their desired search results simply and at a faster pace than before, helping them to find exactly what they want.
- Elevated conversion ratio scoreImprovement in the search experience led to the increase in retention rates of customers, which further resulted in an increased number of buyers.
- Not just fast, the search results are more user-friendly as wellMistakes in the search texts are auto-corrected, thus directing users to the right product even if they are not well informed about it. This is further aided by the display of product images as well in the search box.
- Optimised website performanceWith an increase in search speed and the introduction of other necessary search attributes, the overall working of the website smoothened up making satisfied users come back to it again and again.
Client Testimonials
I would recommend Brainvire to anyone. They’re a very talented group of software engineers. They’ll tackle any challenges and take scope changes in stride. Along with their responsiveness, their team is communicative and dedicated.
Mike Luhtanen
Founder - Creative LLCPowered by Clutch
170 Reviews“They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.”
