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Categories : All, Case Study, Retail / E-commerce
Our client is located in Woodbury, New York who operates a wholesale business of footwear and the sports goods. He is operating the store offline from where the goods are supplied to the retail stores across the USA. In a short span of 10 years, the business is generating annual revenue of 2 million dollars.
The online stores are taking over traditional brick and mortar stores to sell everything online because the targeted customers can easily view and buy the products at ease.
The client has also analyzed the same thing that the wholesalers to whom he sells the range of products offline were not able to view the product images and its details.
He came up with an idea of taking his wholesale trade of sports goods to online that allow wholesalers to view and purchase the array of products for men and women in a few clicks. He teamed up with Brainvire to turn the unique idea into a B2B Ecommerce store.
The Magento B2B Ecommerce store was developed where the products to sell can be easily displayed from the Salewarp, and the wholesalers can register and shop the myriad of products such as shoes, clothing, luggage & bags, electronics, sporting goods, and health & beauty products.
During the Ecommerce development, the major challenge was involved in the fetching of over 1 million records from Salewarp using Cron job process as there were a large set of products with multiple images for each variation in the configurable products. Our best minds defined a way and leveraged batch processing to fetch more than 1 million records seamlessly.