IIFL AI-Powered Wealth Management App
Developed an AI-Powered Portfolio Management App for IIFL to Streamline Financial Tracking
About Project
IIFL, a leading financial institution in Asia-Pacific, required a solution to help customers track their income, expenses, and investments effectively. Our team developed an AI-powered mobile app that utilizes intelligent technologies like AI and ML to monitor financial transactions, suggest lucrative investment options, and provide insightful financial guidance.
Financial Services Provider
BusinessAsia-Pacific
Location
Business Goal
The primary goals were to enhance customer experience, streamline financial management, facilitate informed investment decisions, and increase customer retention through a user-friendly and intelligent mobile app solution.
Project Highlights
- Developed AI-driven mobile app
- Enabled intelligent financial tracking
- Personalized investment recommendations
- Facilitated seamless portfolio management
UI/UX Enhancement
Key Challenges
Track Incomes and Expenses
Customers fail to keep track of their different incomes and expenses.
Mutual Fund Investment Tracker
Customers find it difficult to keep tabs on their mutual funds.
Suggested Mutual Funds
Customers struggle to search for a lucrative mutual fund option.
Segregation of Income and Expense
It was difficult for customers to bifurcate their incomes and expenses.
Our Solutions
Developed AI-Powered Income and Expense Tracking via Text Analysis
We leveraged AI and natural language processing to analyze text messages from users’ bank accounts, automatically categorizing and tracking their income sources and expenses. This provided a comprehensive financial overview without manual effort from the users.
Enabled Intelligent Mutual Fund Management
Our solution utilized machine learning algorithms to analyze users’ investment profiles, risk appetites, and financial goals, offering personalized mutual fund recommendations. It also provided real-time portfolio tracking and performance analysis capabilities.
Optimized Predictive Analytics for Fund Suggestions
We employed predictive analytics models to analyze market trends, historical data, and user preferences, suggesting the most suitable mutual fund options tailored to each user’s financial situation and objectives, optimizing their investment decisions.
Offered an AI Solution for Automated Income and Expense Segregation
Our AI-powered solution intelligently segregated users’ income sources and expenses based on transaction patterns, categories, and user feedback, eliminating the need for manual categorization and providing accurate financial breakdowns for better visibility.
Our Approach
We adopted a comprehensive approach leveraging cutting-edge AI and ML technologies.
Data-driven
Personalized
Collaborative
Iterative
Technology Stack
Machine Learning
AI/ML
Mobile Operating System
AI/ML
Key Results
500,000+ Active Users
The app has been widely adopted, with over 500,000 users actively managing their finances.100+ Million USD Managed
The app successfully manages assets worth over 100 million USD, showcasing its effectiveness and reliability.20+ Bank Affiliations
The app is affiliated with over 20 reputed banks, providing seamless financial integration.1 Million+ Transactions
The app has facilitated over 1 million secure and efficient financial transactions.
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