According to Gartner “By 2018, More Than 50 Percent of Users Will Use a Tablet or Smartphone First for All Online Activities”:
Isn’t the above mentioned fact extremely interesting for the business owners? All of us know the smart phones have made our lives simpler and easier. However, the business owners have started using the mobile apps as business weapons.
Have you ever seen the ‘Mobile Apps’ as ‘Business Weapons’?
The business owners will answer‘YES’to this question. Well, most business owners will research and study some statistics and case studies before implementing any changes in their business, in order to make sure that it makes a positive impact on their business and help them bring more sales.
Here are some of the top brands who have build up the mobile strategies and have used mobile apps as their sales weapon successfully.
The McDonald’s team is constantly engrossed into taking digital initiatives in brand management, eCommerce and service delivery with fast digital environment. They use Instagram to run their digital marketing campaigns. In order to be with their customers, McDonald’s is targeting an app as their marketing and CRM tool.