Tech Stack

AWS
CSS 3
HTML
Jira
Kotlin
Laravel
PHP 5
PostgreSQL
Swift

About Client

The client is new-age exceptional mid-century modern furniture and homeware multibrand in the Middle East that delivers a different range of products for every lifestyle. They aim to render the best of the experience to their customers whenever they purchase items to reinvent homes, whether it's from the online or in-store platform. And to reward every customer who purchases from any outlet, they wanted to establish a platform where customers can earn loyalty points and redeem them for any of their products.

About Product

With Brainvire, this furniture brand has successfully designed its two Magento-based websites, 2XL Home and OC Home. Thus, when it came to creating a cloud-based loyalty platform, they trusted the technical expertise of Brainvire once again. We created a comprehensive cloud-based & mobile-first approach Loyalty & Rewards Programme for omnichannel multibrand. The Soughah-Loyalty Platform will provide a seamless customer experience between in-store & online shopping platforms across UAE, Oman, and future expansions.

before

The Challenges

before-ring

Reward Programme:

With the growing brand recognition, the client wanted a loyalty program for customer retention.

As the brand name became a household name across the Middle East, the client took the initiative with Brainvire into the rewards and loyalty world. To retain new & repeat customers, we developed the first cloud-based & mobile-first approach, Loyalty & Rewards Platforms.

Solution

The Challenges

Security Measurements:

Exposure of APIs to third parties can hammer the authentication and security of the website.

With the integration of the Navision ERP system for the real-time sync of the offline store, we will expose the APIs for customer data and rewards points to those third-party systems. That might lead to security breaches in the platform. However, to eliminate that risk, our experts implemented technical architects that would provide a structure to ensure the security of the data by whitelisting Navision system IP and incorporating various security measures for the Loyalty Platform.

Reward Programme:

With the growing brand recognition, the client wanted a loyalty program for customer retention.

As the brand name became a household name across the Middle East, the client took the initiative with Brainvire into the rewards and loyalty world. To retain new & repeat customers, we developed the first cloud-based & mobile-first approach, Loyalty & Rewards Platforms.

Freedom To Redeem Rewards:

The brand didn’t want to limit users to redeem points on the same website.

When the loyalty platform would have been created on the Magento website, it might have restricted customers from redeeming their earned loyalty credit from the same site. But our skilled developers, with the seamless integration of Magento, Navision & POS system, developed a custom platform where users can access all the loyalty points and transactions in one place.

Integration With POS System:

Sync with POS System to cater to customers from online & offline stores.

In order to sync the data of online and offline customers, we plan to integrate the system with the POS system. Through that, the brand will be able to send the real-time data of offline customers to the system. Also, our developers have suggested having a unique barcode generated for each customer that can be scanned at the in-store outlet, wherein the POS system, the brand can track the real-time data of the points.

Security Measurements:

Exposure of APIs to third parties can hammer the authentication and security of the website.

Freedom To Redeem Rewards:

The brand didn’t want to limit users to redeem points on the same website.

Integration With POS System:

Sync with POS System to cater to customers from online & offline stores.

Security Measurements:

Exposure of APIs to third parties can hammer the authentication and security of the website.

Result

Loyalty Platform For Customer Engagement
The cloud-based loyalty program is interfaced with frontend technologies and backend admin panel for mobile and web users, increasing the customer engagement for the multibrand.
One Place For All The Rewards
Customers can redeem their loyalty points in one place; the system is in real-time sync with eCommerce and Physical Platform.
Redeem Points At Any Outlet
Customers can reward their loyalty points across any online and offline store without the restriction of redeeming them for specific products.
Secure Data Communication
With our tech support & digital infrastructure, the Soughah-Loyalty Platform is secure for data migration.

Client Testimonials

I would recommend Brainvire to anyone. They’re a very talented group of software engineers. They’ll tackle any challenges and take scope changes in stride. Along with their responsiveness, their team is communicative and dedicated.

Mike Luhtanen

Founder - Creative LLC

182 Reviews

“They handle all their work with a personal touch, which encourages a continued long-term partnership. Their deliverable are reliable thanks to vigorous QA testing. I would recommend Brainvire to anyone.”

Mike Luhtanen

Founder, Creative LLC

2 years ago

An Omnichannel Furniture Brand To Launch a Loyalty Middleware Platform!

Tech Stack

About Client

About Product

The Challenges

Reward Programme:

As the brand name became a household name across the Middle East, the client took the initiative with Brainvire into the rewards and loyalty world. To retain new & repeat customers, we developed the first cloud-based & mobile-first approach, Loyalty & Rewards Platforms.

Solution

The Challenges

Security Measurements:

Exposure of APIs to third parties can hammer the authentication and security of the website.

Reward Programme:

With the growing brand recognition, the client wanted a loyalty program for customer retention.

Freedom To Redeem Rewards:

The brand didn’t want to limit users to redeem points on the same website.

Integration With POS System:

Sync with POS System to cater to customers from online & offline stores.

Security Measurements:

Exposure of APIs to third parties can hammer the authentication and security of the website.

Reward Programme:

With the growing brand recognition, the client wanted a loyalty program for customer retention.

Freedom To Redeem Rewards:

The brand didn’t want to limit users to redeem points on the same website.

Integration With POS System:

Sync with POS System to cater to customers from online & offline stores.

Security Measurements:

Exposure of APIs to third parties can hammer the authentication and security of the website.

Result

Client Testimonials

USA, Texas

Canada

UAE

USA, Texas

USA, New York

UAE

Kuwait

Saudi Arabia

Singapore

Mumbai, India

Ahmedabad, India